Are you ready for the future of Video Analytics?

National VAM is coming this Fall!

In a world where video consumption patterns are ever-evolving, National VAM stands out, offering unrivaled insights and a groundbreaking approach. One database to provide you with linear and streaming audiences, across Canada, by platform, by device, all available using standardized metrics.

What is National VAM?

Why National VAM?

What can you do with National VAM?

What is National VAM?

Why National VAM?

What can you do with National VAM?

What is National VAM?

Why National VAM?

What can you do with National VAM?

National VAM bridges the gap between linear TV and digital video, delivering comprehensive insights into video consumption that help provide a competitive edge in today’s fragmented media landscape.

  • Report across the full range of devices, including TV, Connected/Smart TV, Mobile, Computers, and Tablets.
  • Track varied consumption habits with N-tiles (e.g. terciles, quartiles, quintiles), helping you understand audiences better than ever.
  • Isolate viewer behavior and consumption across the entire video universe.
  • Utilize extensive demographic and qualitative questions to achieve enriched segmentation and targeting.
  • Measure duplicated and unduplicated reach for any combination of channels and services, ensuring you capture every audience segment.

Preparing for National VAM

National VAM expands on VAM, Numeris’ cross-platform video solution that is already revolutionizing video analytics for Ontario and French Quebec. Measuring and reporting over 95% of video platforms currently available in Canada, VAM data is unrivaled in identifying video trends and insights. VAM can be leveraged to help you prepare for the National data when it is released in the fall.

Ways to access VAM Data:

VAM Insights tool for easy access and high-level information: A user-friendly and intuitive dashboard designed to analyze linear and streaming data across demographics, platforms, and devices. Available to all Numeris video subscribers.
Visit Numeris Client Site* → *Password Required

Software for detailed analysis to help you leverage the full potential of VAM: Direct access to VAM data in software solutions.
Contact Software Providers for Access →

Video Planner to analyze and plan unduplicated reach and frequency across the Canadian video landscape: A reach and frequency calculator solution comparing linear TV and video streaming data and leveraging Numeris’ VAM data.
Contact NLogic to Access →

Informed Insights helping to go deeper into the VAM data: We’ve been delving deep into the VAM data, uncovering fascinating trends and insights. Dive into the latest discoveries, from social video media dynamics to the evolving landscape of Connected TV usage.
Visit Numeris Insights and Learning Centre →

Contact Numeris Client Solutions to make sure you’re ready
for the future of cross-platform video analytics.

Contact Client Solutions

Image